Christmas Catalogs

Montgomery Ward - 1966, Page 279

The image on the left is the actual catalog page, Click on it to get a larger view...

The text on the right is a transcription of the actual catalog ad wording. The ad number appears in parentheses in front of the Ad title, a (0) means the ad was not numbered on the page. The price after the ad is the catalog listed sale price.

Some of the ads have an author's note. Those are my personal comments about the ad and may change as I learn more.

(0) Authentically Styled Footlocker
"FOOTLOCKER looks like real army issue! Over a foot long...big enough to hold G.I. Joe or Buddy Charlie Plus equipment. Heavy fiberboard with stenciled area for name, rank, serial number.
37 pieces of equipment include machine gun, M-1 rifle, burp gun, carbine, 45 Colt, bayonet and knife for fighting. Also walkie talkie, canteen, binoculars, field pack, mess kit, helmet and lots more. 13 ½x6 ¼x4 ¾ inches high. Ship. wt. 1 lb. 8 oz." - $2.29

(15) Buddy Charlie Marine
"In camouflage fatigues, helmet, dog tags. (No rifle.) Ship. wt. 1 lb." - $2.19

(25) Buddy Charlie Sailor
"In fatigues. Ship. wt. 1 lb." - $2.19